Keep Covid stress out of your customer communication

12 steps executives can take to hold toxicity at bay and put good karma into the universe

TL;DR: Pandemic stress-related toxic communication can creep into your customer communication. Don’t let it! Set the example, nip toxicity in the bud, protect your team from incoming, build in rest, celebrate the good stuff, and codify that positive voice in your company styleguide.

As we think about healthy communication at work, we’re reminded of the saga of Away. The direct-to-consumer luggage company experienced such massive growth that it couldn’t keep up with demand. As customer requests piled up despite the customer service team’s 16-hour workdays and canceled vacations, executives blamed the team for not keeping up. They reportedly became so toxic that the team virtually imploded, service quality plummeted, and the story unfolded in an unflattering media exposé.

This moment finds us with a different kind of anxiety. Pandemic-related stress is at an…

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Success Takes Longer Than You Think

Big Goals.

Large visions for your life.

Any major success you want to obtain…

Is probably going to take a lot longer than you anticipate when you start the journey.

It’s just human nature.

We get a good idea about something we want to be, do, have and the idea captures our minds and emotions. The honeymoon phase is awesome. Daydreaming and brainstorming of your exciting new idea and the world of possibility that will open up once you reach this new goal.

You are energized and ready to take on the world.

If you are new to this game, I’m sorry to tell you but you have a mountain ahead of you. And no one has ever successfully scaled a mountain quickly and easily.

Sure, from a distance, the mountain may not look that big. It looks like fairly smooth terrain and a manageable grade when you stare at the mountain from a few miles away. You excitedly sprint to your starting point.

That’s when …

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How Your Diet Will Influence Your Business Success

Let’s talk about the food you eat and how that has an impact on how you feel, how healthy you are, and finally how productive you end up being throughout your busy day. In turn, this will help you become more successful at your job or in your business. In other words, the topic today is how your diet can influence your business success. 

When you think about improving your productivity and your bottom line, cleaning up your diet isn’t usually the first strategy you would consider implementing. The changes the food we eat make on a day to day basis are subtle and easy to miss. 

It is a little easier to see when food affects us badly. Think back to the last time you had a big lunch of pasta and felt like taking a nap after your meal. In this case, the food you ate made a big difference in how much you got done that day. Choosing a healthy light lunch would have served you much better.

While the food you eat has small daily effects that …

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Why It’s Important to Study Your Competition

With millions of websites, companies, and blogs, competition today is fierce - especially on the internet. The internet and most especially social media are responsible for creating waves of interest. With that in mind, it is important to know and study that competition fast and furiously. Rather than spend so much time trying to outsmart the competition, studying and making them your ally is a wise choice. Studying Your Competition Go on other blogs; check out their services and the quality of those services. They may have other products or services that you have not yet incorporated into your business model, for example: * EBooks * Videos * Newsletters * ECourses Go on their Facebook fan pages and follow them on Twitter. See how many likes they receive, how long they have been around, and how they follow the trends. Marketing and Social Media Check out the competitions marketing strategy. Take a look at what may or may not be working for them. * See where and when and…
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Doing Your Best Work Every Day – Here are 5 Tips

No two workdays are the same, most of the time. There are many days where merely showing up to work seems like that is the best you’ll do. Showing up and doing your best work on the daily is what will ultimately set you apart and make you feel like a more productive member of the organization.

Set Clear Milestones

You have a project to complete. Instead of working endlessly toward that one end goal, set mini-goals or milestones for yourself. If you can meet a milestone every or every other day, it will be easier to keep your head up and pushing forward with the same vigor as day one.

Prioritize and Plan

Many jobs include prioritizing work tasks. Take time at the beginning and end of every day to look at what you have done and what you need to do. Prioritizing and planning your workday (or the next one) will allow you to move seamlessly through your day without losing focus.

Conquer Difficult Tasks First

That one task you are really dre…

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Embrace Freelance Work

Melody wanted to start her own business. After years of climbing the corporate ladder at a marketing agency, she was tired of the politics, the long hours, and the time spent away from her growing family. When Melody started researching other options, she came across a Facebook group filled with moms like her – who wanted to start their own business. Melody quickly posted, curious about her options. Another mom in the group, Erica, introduced Melody to the idea of freelance work or offering a virtual service in exchange for money. What Do Freelancers Do? Erica explained that many people offer freelance services. These can include editors, writers, graphic designers, programmers, and more. If you have a skill that others are willing to pay for, then you could be a freelancer. As a freelancer, you’ll find clients, complete a project for them, and get paid. Some freelancers go full-time, earning six figures from their online business. Others prefer part-time hours a…
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How to Tell Legitimate Opportunities from Scams

One thing about trying to find a work-at-job or business opportunity that turns people off or frightens them away from the idea, is the prevalence of scams. One thing you have to realize is that work-from-home scams have been around long before online work-from-home scams existed. They were often advertisements in various magazines that promised millions for doing nothing, just send in your money to find out how. Here are some ways to tell whether a business opportunity is real, or simply too good to be true. * No Way to Contact the Business – If the opportunity is real, they’ll have a real business website with a real business email address at the minimum, not a Yahoo, Hotmail or Gmail address. You should easily be able to look up the people and the name of the business to find out more information. * Promises of Riches Overnight – Any plan that claims you’ll become rich overnight is a scam. It’s just not going to happen. Working from home at a job, or running your ow…
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Fear of Failure, or Fear of Success?

Did you know that more people are afraid to succeed than they are to fail? There is one big reason for this, and it may surprise you when you learn about it. When people fail, they can find all kinds of reasons or excuses as to why they failed. Others will even chime in as to why the person failed. They will say things like, “it wasn’t meant to be.” Another common one is, “your heart wasn’t in it.” When people succeed, however. There are no excuses. The steps they took, worked. Perhaps it was a fluke that it worked. But what if it happens again? Then, there is no way out of it. Failure has an escape plan; success does not. The reason people are afraid of success is it forces them out of their comfort zone. They now have to solidify their game plan and continue on the successful path. They can no longer tell people it can’t be done because they did it. It’s proven. How do you overcome that fear of success? You plow through it. If you ever saw the movie Caddyshack, Ty…
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How to Create Powerful Headlines That Sell

You have mere seconds to capture a prospect’s attention. One of the single most powerful tools you have to accomplish this task is your headline. There are several keys to a compelling, and selling, headline and a few tips to help you get the job done. #1 Tap into Your Prospects’ Emotions According to psychologists our buying decisions are based first and foremost on our emotions. Use headlines which offer your readers a strong emotional benefit or reaction. Some possible emotions are: For example, The 20-Minute Step that Will Make You a Business Genius taps into readers’ desires to feel smart and powerful. Other emotions you can tap into are a desire to feel: 1. Attractive 2. Sexy 3. Assertive 4. Confident 5. Energetic 6. Pampered 7. A sense of belonging 8. In control of their own destiny 9. Wealthy 10. Proud 11. Respected 12. Safe #2 Make it Active To compel it’s important to use active language - language that shows movement and commands atten…
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Differences Between Marketing and Advertising

Marketing and Advertising, although they sound similar, in reality are not. Advertising is only a part of the bigger game called Marketing. Marketing encompasses complete conceptualization of a brand beginning with research, to designing to advertising to sale. Advertising, on the other hand is a component of the marketing process which is  conveying the message through a variety of mediums to promote the product. Advertising is one of the most important components of a marketing strategy and can also be the most expensive. Advertising constitutes sending the message through a variety of means - sharing about your company, product or services. It also constitutes behind the scenes work like the process involving formation of various strategies and coming up with a right one to target the viewers. The strategy consists of planning things like placing ads, deciding what media to use, what time, frequency etc. The advertisements are generally placed via ad channels like televis…
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Getting organized is the key to Efficiency, Effectiveness and Economic Success

Women Who Work From Home Know that Being Organized is the Key to Success

If you want both your business and your home life to flourish, it is important to get organized. Creating some simple organizational steps can keep you from being swamped with work and overwhelmed with laundry in no time.

ESTABLISH GROUND RULES WITH YOUR FAMILY

Tell your family and friends your work hours and your criteria for availability during those hours. You can create a sign for your office door that indicates you are working and when you are available. When I am deeply entrenched in work, I leave the door slightly ajar when my family is home. That is their sign not to disturb me until that door is fully open.

ESTABLISH BUSINESS HOURS

Setting up specific working times during each day has many benefits. First, you’ll be more consistent with your work. Once you’ve gotten used to starting and stopping …

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Focus on Your Potential

If you want to make more of your talents - live up to your full potential - you have to learn to use them. You have the power to change your habits - to acquire new skills and fully use the skills you now have. You can improve your performance, your productivity, and the quality of your whole life. What makes a high achiever? Is it luck, intelligence, talent, dedication? All of these things figure in - they all make a difference. But we all know intelligent, talented, hard-working people who do not consider themselves very successful or even happy. And we know people who are not exceptionally bright but seem happy and successful. So there must be something else, some secret to success. Actually there are several secrets to achieving your peak performance - living up to your full potential. Your success at business, friendship, love, sports - just about anything you try - is largely determined by your own self-image. Your unhappiness is something you choose. So, you're thinki…
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