You know it’s critical to your success, but are you doing it with forethought and a solid strategy in place, or do you just “wing it?”
Admittedly, most of us are squarely in the winging it category, but there are some quick and easy changes you can make that will put even your most important networking tasks on autopilot.
Outsource the research: First step, hire a VA who can find and connect you with potential JV partners, affiliates, guest interviews, and all the other marketing options at your disposal.
With a list of requirements at hand, he or she can spend an hour or two on Google and bring back a list of hundreds of people you can then reach out to. What would a list of 100—or even 10—new JV partners do for your business growth?
Automate the initial connection: Create a script or email template to use when you first reach out to potential partners. Your VA can send this in an email or make a call on your behalf, but having the s…