promote your business Archives - Her Business Directory™

How to Network Like an Expert

You know it’s critical to your success, but are you doing it with forethought and a solid strategy in place, or do you just “wing it?”

Admittedly, most of us are squarely in the winging it category, but there are some quick and easy changes you can make that will put even your most important networking tasks on autopilot.

Outsource the research: First step, hire a VA who can find and connect you with potential JV partners, affiliates, guest interviews, and all the other marketing options at your disposal.

With a list of requirements at hand, he or she can spend an hour or two on Google and bring back a list of hundreds of people you can then reach out to. What would a list of 100—or even 10—new JV partners do for your business growth?

Automate the initial connection: Create a script or email template to use when you first reach out to potential partners. Your VA can send this in an email or make a call on your behalf, but having the s…

Home Business or Work-at-Home Job – Which Is Right for You?

Many people often want to work from home for a variety of reasons. Maybe you just had a child and want more work-life balance, or perhaps you have an illness that makes it difficult for you to get out of the house. Or maybe you just like being home and want the freedom to work your own way. Whatever the reasons you want to work at home, you’ll need to choose whether or not you want a job from home, or you want a business from home. Here are eight questions to help you decide. 1. Are You Self-Motivated? If you want your own business so that you can set your own hours, you will need to be very self-motivated. You’ll need to take time out of your day for marketing, interviewing clients, closing the deal and then doing the work too. You’ll be 100 percent responsible for delivering the work, billing and collecting. You’ll even be responsible for deciding the methods you’ll use to do the work. To do that you’ll need to be a very self-motivated individual. 2. What Skills Do You Ha…

What Your Potential Clients Wish You Knew

Your market is out there, and they are looking for you! It doesn’t matter if you’re a health coach for seniors, a dating coach for middle-aged women, or a business coach for crafty people. You have a large audience, and they are eagerly anticipating the help only you can provide. But you’re missing the mark in some important areas, and it’s causing them to turn away in favor of another coach. Make it Easy for Them When you’re selling your products and services online, the one rule you must abide by is to make it easy for your customers to buy. It sounds simple, right? Yet you might be shocked how often coaches (and others) break this rule. They don’t make the “buy” buttons obvious. They don’t make contact information easy to find. They don’t provide clear calls to action on their website. They don’t create easy website navigation so readers can quickly find what they need. They don’t offer the next logical product via a well-planned funnel.…

Product Promotion Tactics that Work

When it comes to promoting a product there are definitely tools and tactics that work best. Much of the success of these tools will depend on when in the promotion cycle they’re implemented, the type of product and of course your target audience. Assuming you’re marketing to an opt-in list, here are a few suggestions for perfect product promotion strategies. Make sure you’re not over-promoting in your email communications Email communications, like ezines and newsletters, are meant to be informative first and promotional second. That doesn’t mean you can’t promote in them, but it’s important to keep it to a minimum. A general rule of thumb, and this is by no means a hard and fast rule, is to make sure at least 80% of your content is valuable and informative. How-to articles, reviews, case studies and so on are great ways to provide value to your opt-in list. The other 20% can be promotional content. This can be an advertisement, links within your content, banner advert…

12 Days of Christmas/Holiday Give-aways December 2018

Welcome to HER Business Listings Directory's First Annual Holiday Giveaway! We are delighted you are here. To help us celebrate, we have gathered gifts from our listed businesses. We believe you will enjoy them. In fact every day for the next 12 days we will be sending gifts to our audience, via email and social media. Want to get in on the action? Simply LIST YOUR BUSINESS and we will promote your products/services too! We have more than 20,000 on our email lists and more than 100,000 combined social media connections, all eager to see what we have to share. Day 1 Create 5 figure paydays with Alysa Rushton by learning exactly how to create & deliver a talk that builds your list and gets your ideal clients lining up to hire you! Yol Swan is offering a Free Soul Guided Video Course when you visit her website. Cornelia Ward has a Complimentary Life Purpose Strategy Session - Learn how to create a career you love so you can have a job or business that r…

54 GIVEAWAYS TO PROMOTE YOUR BUSINESS

Are you looking for ideas to promote your business during the holidays? Or any time? Has someone invited you to be Joint Venture Partner or Collaborate on a Giveaway (like the one we are hosting on HER Business Directory Listings)? Are you interested in growing your list of prospects and customers? If you answered yes to one or more of these questions, here is the list that can help you! It's our list of 54 GIVEAWAYS TO PROMOTE YOUR BUSINESS. Feel free to click on the image next to the list and download the pdf - save it for future reference or share it! Templates and Checklists Ebooks Special Reports Systems Assessments Toolkits Consulting Courses Video Series Interview Opportunities Graphics Web Design Landing Pages High Ticket Items Drawings for limited editions, artwork, crafts Audio Training Reviews Guides Surveys Contest Creation Get It Done Products Games Writing & Copywriting Help Your Expertise Tutorials Discovery Sessions Online Training Online Promotion Str…

5 Reasons to Submit your Free Promotion to Her Business Directory Listings

Did you know? When you list your business on HER Business Listings Directory, you can participate in our 12 Days of Christmas Giveaway... If you have a gift that you offer your target audience and would like to get in front of a larger crowd (20,000 email and 100K social) be sure and sign up today to get your business listed. When you do, you will receive an email invitation to participate - all we need is the name of your gift, a brief sentence describing the gift (up to 30 words max.) and how to redeem it! That's it! And if you want to send a graphic too we can add that to our email marketing campaign and social media promotions. The graphic needs to be 250 X 250 pixels to be included. The graphic will have a live link to your gift. Or we will list your gift in the email with a link to it! Whatever you prefer! 5 Reasons to submit your Free Promotion to Her Business Directory Listings email marketing/social media campaign: 1. One of the best ways to grow you…

How Businesses Utilize Social Media to Connect

Chances are if you have been in business more than a day, you are using social med. And in fact, if you are getting ready to launch a new business, you are likely using it. But are you using it correctly? If you're doing it right, social media is a good way to keep up with public opinion about your business and post regular updates about what's going on. Businesses tend to run the gamut between awesome social media strategy, poor media strategy, and no strategy at all and sometimes it feels like there are more ways to get it wrong than to get it right. If you follow some basic tips, though, you can nail that social media strategy in a way that engages customers in a positive way. Don't ever ignore social media. Whenever someone has a gripe about you and your business, they might tell everyone except you. However, an attentive social marketing strategist can quickly find out what people are saying about the business and respond to it. Coca-Cola is one company that…

How to Add Your Business

Learn more about HER Business Listings and how to effectively add your business to our Women-Owned Business and Professionals Directory as well as the benefits of upgrading to a Premium Business Listing when you visit our About page. Here is an easy to follow Step by Step Tutorial: How to Add your business to Her Business Listings Directory from Heidi Richards Mooney A FEW LISTING TIPS: ALL LISTINGS MUST BE SUBMITTED IN ENGLISH! ALL OTHERS WILL BE REMOVED. UPLOADING A LOGO: LOGO DIMENSIONS SHOULD BE at least 250 X 200 (or any combination that equals those dimensions - the first number is 1.25 times larger than the second number in pixels) HEADER IMAGE DIMENSIONS SHOULD BE at least 1240 X 400 - This image is also used to highlight Premium listings on our home page and in the Premium Listings Categories. Have your listing details ready in a document such as the about page, contact info and social media links. WEBSITE IS PUBLISHED ON ALL LISTINGS. If you do not have a w…