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The Power of Sponsored Content: Turning Your Story into Strategy

The Power of Sponsored Content: Turning Your Story into Strategy

by Heidi Richards | Her Business, List Your Business, Promoting Your Business, women in business

Every entrepreneur has a story — but not every story gets told. Sponsored content is one of the most authentic and effective ways to share your message, promote your brand, and build credibility with a like-minded audience. What Is Sponsored Content? Sponsored content...
The Smart Woman’s Guide to Advertising Online Without Breaking the Bank

The Smart Woman’s Guide to Advertising Online Without Breaking the Bank

by Heidi Richards | Blog, Business Directories, Business Tips, List Your Business, Promoting Your Business

If you’ve ever thought, “I’d love to advertise my business, but I just can’t afford it right now,”—you’re not alone. Many women entrepreneurs hesitate to invest in visibility because they believe advertising is only for big brands with even bigger budgets.But here’s...
7 Ideas for Generating More Leads in Your Business

7 Ideas for Generating More Leads in Your Business

by Heidi Richards | Blog, Business Directories, Business Listings, Lead Generation, List Your Business, Promoting Your Business, Women's Business Listings

“No matter what business you are in, you need prospects. You need people to market to, in the hopes of turning those leads into customers. Businesses both online and off can benefit from the following 7 ways to generate more leads to fill your sales funnel,...
Submit your website to online business, professional and niche directories

Submit your website to online business, professional and niche directories

by Heidi Richards | Blog, Business Directories, Business Listings, Her Business, Promoting Your Business, Women's Business Listings

Most experts agree that submitting your website(s) to search engines like Google lets them know your site exists. However, today Google finds sites often within moments of being published.  The new technology, coding and the way sites are created has made it easier...
Why It’s Important to Study Your Competition

Why It’s Important to Study Your Competition

by Heidi Richards | Blog, Business Success, Promoting Your Business

With millions of websites, companies, and blogs, competition today is fierce – especially on the internet. The internet and most especially social media are responsible for creating waves of interest. With that in mind, it is important to know and study that...
The Functions in Marketing Management

The Functions in Marketing Management

by Guest Writer | Blog, Marketing and Sales, Promoting Your Business

Marketing management involves choosing target markets that not only get new customers but also retain the existing ones. It is a business subject, which is based on research and study of practical applications of marketing techniques and management of the marketing...
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Recent Posts

  • Empathy: The Executive Edge in the Age of AI January 26, 2026
  • The Power of Sponsored Content: Turning Your Story into Strategy December 7, 2025
  • Beyond the Banner — How Small Businesses Can Maximize Online Advertising October 30, 2025
  • Visibility Is the New Currency: Why Every Woman Entrepreneur Needs a Directory Listing October 29, 2025
  • The Smart Woman’s Guide to Advertising Online Without Breaking the Bank October 12, 2025

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  • How Podcasts Can Benefit Your Business: A Strategic Guide January 25, 2026
    Now more than ever businesses are looking for innovative ways to connect with their audience and stay ahead of the competition. One powerful tool that many companies are leveraging is podcasting. With its ability to build authority, foster deeper connections, and expand reach, podcasts can be a game-changer for your business. In this article, we’ll […]
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RSS We Magazine for Women

  • Love, Actually: A Curated Valentine Gift Guide for Style, Comfort, and Connection January 31, 2026
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    Merilee Kern
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About Us

Her Business Listings is a Women Owned Business Directory that  helps women entrepreneurs and professionals get more exposure for their business by providing a platform to showcase their enterprise to the world!

LATEST NEWS

Empathy: The Executive Edge in the Age of AI

Let’s be honest—when most people hear “AI in the workplace,” they picture robots stealing jobs, not leaders becoming more human. But here’s the twist: in a world increasingly run by algorithms, empathy is becoming the ultimate executive edge. Yes, empathy. That “soft...

The Power of Sponsored Content: Turning Your Story into Strategy

Every entrepreneur has a story — but not every story gets told. Sponsored content is one of the most authentic and effective ways to share your message, promote your brand, and build credibility with a like-minded audience. What Is Sponsored Content? Sponsored content...

Beyond the Banner — How Small Businesses Can Maximize Online Advertising

Advertising doesn’t have to mean breaking the bank or chasing algorithms.In fact, the smartest advertising strategies for women entrepreneurs focus on targeted visibility — being seen by the right audience in the right place. 💎 Small Budget, Big Impact Traditional ads...

Visibility Is the New Currency: Why Every Woman Entrepreneur Needs a Directory Listing

In today’s crowded online world, visibility isn’t optional — it’s your business’s most valuable currency. Being “visible” means more than just showing up on social media or posting when inspiration strikes. It means being discoverable. It means that when someone...

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